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Video: How Great Marketing Can Create Bad Customer Service

In our previous post, guest author Jayme Soulati of Soulati Media, Inc. wrote about How Great Marketing Can Create Bad Customer Service. I was fortunate enough to interview Jayme and to get her to expand on the thoughts she shared in her written piece. I was glad to capture Jayme live, as her enthusiasm and …

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How Good Marketing Can Create Bad Customer Service

  Jayme Soulati Our guest post author for this installment of the Customer Service Stories series is Jayme Soulati, President of Soulati Media, Inc. Soulati Media delivers business-to-business social media marketing with public relations. For more Jayme, check out her hard-hitting blog at soulati.com. Also, please keep an eye out for our great video interview …

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The Welcomer Edge by Richard Shapiro

The Welcomer Edge: An Interview With Author Richard Shapiro

I had the opportunity this past week to sit down with Richard Shapiro and talk about his recently released book: The Welcomer Edge: Unlocking the Secrets to Repeat Business. Richard embraces the concept of Welcomers, those members of a company’s team who know how to instantly make a connection with a customer and who continue …

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