customer value | Adam Toporek Keynote Speaker of Customers That Stick®
Adam Toporek Keynote Speaker of Customers That Stick®
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Understanding Customer Lifetime Value: A Non-Geek's Guide | Blackboard equations

Understanding Customer Lifetime Value: A Non-Geek’s Guide

What is Customer Lifetime Value and Why Is It Important? Customer Lifetime Value (CLV) attempts to determine the economic value a customer brings over their “lifetime” with the business. 

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