initial customer experience | Adam Toporek Keynote Speaker of Customers That Stick®
Adam Toporek Keynote Speaker of Customers That Stick®
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6 Can’t Miss Ways to Kickstart Your Customer’s Experience

The concepts of primacy and recency dictate that in any encounter we tend to remember what happened first and what happened most recently. Exceptions abound, but the law of primacy reminds us that first

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