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7 Secret Customer Service Techniques Every Expert Knows: Our eBook is Here!

September 24, 2012

As of April 2015, this eBook has been retired. You now receive 3 FREE sample chapters from Be You Customer’s Hero when you join The Customer Conversation.


It’s done!  …  Mission accomplished!  …  C’est fini!

I am extremely excited to announce that our new eBook 7 Secret Customer Service Techniques Every Expert Knows is being released this afternoon.

And best of all, it is FREE!

7 Secret Customer Service Techniques | Free eBook Cover

Customer Service Techniques for The Real World

The reason I wrote this book is to give busy business owners and managers a to-the-point, no-nonsense guide to help them quickly transform their customer service.

Hero-classTM customer service is not easy, but significant changes can be made more easily than most people think. The 7 Secret Techniques is designed to create a path for rapid and lasting change that will help organizations take their customer service to the next level with quick successes.

If you are a regular reader of Customers That Stick, you will be happy to know that this is not a book of recycled blog posts. While there is nothing wrong with blog post compilations (and I have read some excellent eBooks that were designed that way), I wanted the 7 Secret Techniques to be a structured, workable tool instead of a collection of essays.

I estimate that approximately 80% of the content in the book has not been published before. So, if you have been reading this blog for awhile, please know that most of the 7 Secret Techniques will be new material.

To get your FREE copy of the 7 Secret Customer Service Techniques Every Expert Knows, simply enter your name and email below.


THIS FORM HAS BEEN REMOVED: As of April 2015, this eBook has been retired. You now receive 3 FREE sample chapters from Be You Customer’s Hero when you join The Customer Conversation.


You will receive a copy early this evening, September 24, 2012 EST. (Note: If you sign up after Sep. 24, you will receive the eBook immediately.) You will also begin receiving our eNewsletter The Customer Conversation. Please note, if you just want the eBook and not the newsletter, you can unsubscribe at any time.

Hopefully, you will give The Customer Conversation a chance, as we have been working hard to increase the value and exclusive content delivered to our subscribers every month. Of course, our list is NO SPAM. We will not sell or give out your information.

Finally, they say a picture is worth a thousand words. Since we spent a lot of time making the book graphically appealing and easy to read, we thought we would let our pages do the talking. So, instead of giving you a long, drawn-out preview, we are including a few screenshots from the book below! (Click for larger versions.)

7 Secret Customer Service Techniques | Screenshot
7 Secret Customer Service Techniques | Screenshot
7 Secret Customer Service Techniques | Screenshot

We hope you will enjoy 7 Secret Customer Service Techniques Every Expert Knows! Once you have read it, please let us know what you think in the comment section below!

Yours in service!
Adam Toporek

19 thoughts on “7 Secret Customer Service Techniques Every Expert Knows: Our eBook is Here!”

  1. I’m looking forward to digging in. And kudos to you for not just compiling blog posts. Blog posts are great but they do not usually make a great and really useful book. By taking the time to write something that hangs together and offers fresh content, you’re making your customers stick!

  2. Thanks for bashing the insurance industry………..actually your situation is quite common and I’m sure we have been guilty of that as well. Sometimes you deal with so many ‘transactions’ it does become purely transactional. However, our model is somewhat different in that we are not Geico and we don’t take all comers. We try to make sure they fit our model, so we can meet their expections and we have the proper resources to do so.

    20 policies, huh? Maybe I should start being nicer to you……….

    I don’t think anything you wrote wasn’t something we didn’t already know, but the key is implementation and truly having it a part of your culture. The other take-away is don’t try to do it all at once because it will overwhelm you.

    I would love to see our organization go through this and become a lot more pro-active than reactionary; because there sure is a lot of that going on.

    Food for thought; I will definitely share it with management. Are you sure I can’t print it and publish it under my name?

    Good job sir.

    1. You’re funny. I thought of you when I was writing the insurance section. Of course, I wasn’t even bashing the agency per se, they give decent enough service. But decent enough is not the foundation for a relationship and does not create loyalty. As for those 20 policies… well, step one is buying the client’s drinks. 🙂

      On a serious note, I appreciate the kind words. We put a lot of effort into making this book something that can actually be used, so I hope it will be. If you use any of it at LU, I would love to hear about the results. What worked, what didn’t. Let me know how it goes.

      Thanks for taking the time to share your thoughts here and for your support!

  3. I definitely came out with fresh ideas from your book. I’m feeling like an employee with newly bright ideas ready to be shared among my team-thanks to Adam Toporek.

    Sometimes, dealing with a customer can be more practical than theoretical. Situations that can make you nervous and wonder if you would ever say the right thing to resolve a customers issue.

    How does one improve himself against such situations?

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